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Home     about maxxis    vision mission values  
about maxxis
Corporate Overview
Vision and Mission
Corporate News
Trademark Licensing
Newsletters
Careers
Contact Us
Locations

Vision, Mission and Values

Vision

To become a highly respected, world-class tire company, with a strong global brand identity which earns the devotion of our customers. 

Mission

We strive to provide the highest quality products and customer service with the goal of creating lifelong Maxxis customers. Anchored by a strong commitment to our values, we form close partnerships with our stakeholders, and together we work to consistently exceed our customer’s expectations.

Values

Integrity
Our adherence to the highest ethical standards means that we are unfailingly honest. We are accountable for everything we provide and are consistently fair to all of our stakeholders.  
 
Quality
In every aspect of our business, only the best is acceptable – and the best can always be better. Delivering quality products and service is the responsibility of every Maxxis employee.

Diligence
Hard work is central to our goals. We value and reward the efforts of our employees.

Communication
Because we’re strongest as a unified, worldwide team, we value communication and cooperation. The only real success is that which comes with teamwork.

Improvement
Our quest for quality leads us to focus on continuous improvement. We invest in our future through education, training, and innovation.

Respect
We believe in the worth of all of our individual customers, employees, and other stakeholders. We treat all people with the greatest respect and dignity.

Service
Our responsibility as a corporate citizen guides our decisions. We actively contribute to the world around us.

Creativity
Because we know that the best can always be better, we encourage creativity among our employees. We are always open to ideas and new solutions.

 

Maxxis Corporate

Maxxis Corporate Profile and Brand Management

View Maxxis' Corporate Profile and Brand Management information in a downloadable, e-book format.
Download (PDF, 2.7mb)


Maxxis Media

CORR Names Maxxis Pro Lite Tire Manufacturer of the Year

Maxxis was named Pro Lite Tire Manufacturer of the Year by the Championship Off Road Racing series.
Full Story


Maxxis Corporate

Maxxis on Taiwan's Top 10 Global Brand List

In a sign of the continuing success of its brand strategy, Maxxis has been named one of Taiwan’s Top 10 Global Brands for the fourth year in a row. The company ranked sixth on the prestigious 2007 Interbrand list, and received the award at a ceremony held September 27.
Full Story